Keywords Researching for SEO is the most important task before publishing any website.
It is absolutely hard that you to research and determine the most important and relevant keywords for your website.
If you fail to complete this important task then you can't get a top 10 rankings. The importance of this can't be stressed enough!
What Are Keywords
According to the website, a keyword is words or phrases that a person enters into a search engine to find any specific information.
Your most important keywords are those best and most relevant search phrases you want your website listing to be found for on a search result page. It is better to have 100 highly qualified visitors who find your site listed on google.
Note: Your ultimate objective shouldn't be to get lots of traffic to your site, but it should be to get high sales conversion.
The More targeted, specific, and more unique your chosen keywords are, the greater chance that visitors to your site will find what they are looking for.
You should want a high "click to sales" or high "Visitors to customers" ratio. So You need to start thinking like your customers.
So how do you determine which keywords are most important and relevant for your website?
How to do Keyword Research For Seo
There Are Two Methods for Keyword Research For Seo
1. By using an online tool called Ubersuggest, Keyword Planner, Ahref, and many more. I recommended UBERSUGGEST or KEYWORD PLANNER. Ahref is also one of the best tools but this is paid.
2. By analyzing your website traffic statistics but do this method after validating the result of method one.
Ubersuggest keyword tool and Keyword Planner are the best keywords research tool that finds all possible variations, similar keywords, or phrases of search phrases. It will also tell us how many people have actually used that particular search term over the last 30 days or 60 days.
In addition, You should also make a habit of viewing your site traffic statistics to find out which keyword people are doing to find your site.
How to use Ubersuggest Keyword Tool
Before using ubersuggest keyword tool, you should make a list of all possible words and phrases that you think a customer may use to find that information or other thing on search engine
Think Like Your Customer, This is an important distinction to keep in mind.
Ubersuggest offers both free and paid versions. You will need to sign up for using ubersuggest to be able to find search terms that people have searched for using google and many more tools. The free version of ubersuggest is available for a very short time in a day. If You have the premium version of this then you can keywords research for SEO unlimited time in a day.
You should first use the trial version to learn how to use ubersuggest easily.
Ubersuggest Keyword Tool
UBERSUGGEST
Step 1. For using ubersuggest First you need to sign in to ubersuggest by google.
Step 2. First Go to keywords Idea Feature.
Step 3. To use it, type your keyword phrases in this search box.
Step 4. Ubersuggest will get to work to find related and similar keywords. Below This, You can see
the related keywords term that you typed in.
You also get keyword data in each of keyword, including Monthly Search Volume, Avg CPC, Page difficulty, and SEO difficulty.
Before you choose a keyword you definitely want to deeper information about that term.
For example, I will research HTML and CSS keywords.
This keyword doesn't have a ton of search volume but the CPC of this keyword is around $2.83, this term has a super high.
Plus point, This keyword doesn't have a high keyword difficulty so we can rank our post within 2 to 3 months.
Keyword Overview of Ubersuggest Keyword Tool
This tool gives us important data on a keyword that you typed into it.
Here is an overview of HTML and CSS keywords.
This tool gives you all the basic info you need like search volumes difficulty, paid difficulty cost per click along with how that keyword's search volume has been trending over the last 12 months.
This tool also gives you how many backlinks domain scores you need to rank on the first page of google for that keyword.
Here for this keyword, we need 356 backlinks and a domain score of 84 to rank in the top 10.
Content Ideas Feature of Ubersuggest Keyword Tool
Keyword Research For Seo
Content Idea tool gives you a list of content on that keyword that drives has lots of traffic, their backlinks, and social shares.
Pro tips : Click the keywords button in the est. visit column to get a list of the keywords that the page rank for google.
This is very mini feature but this is very super helpful for SEO keyword research. so using this feature you can also rank for that terms.
So This is all about the keyword feature of ubersuggest if you want to know all features of this tool then please comment down.
What Are Primary Keyword Phrases?
How to do Keyword Research For Seo
After using ubersuggest, you must have a list of keywords phrases. Ideally, You have a single keyword phrase that is more important than the rest phrases keywords and that keyword represents the category of information or product or etc. These primary keyword phrases are included on all your web pages,
You should have many other phrases that represent more specific or refind categories to the phrases of your primary keyword.
What Are Secondary Keywords Phrases?
After using ubersuggest, you should also have a list of phrases that don't have a high keyword difficulty as your primary keyword phrases. These are your secondary keyword that is highly similar to your website and not searched frequently as your primary keyword.
Keyword Research For Seo
Putting it All together
Now you have a list of best and most relevant or important keyword phrases. Now here is the general strategy of how to use them on your website and how to optimize your use of keywords on your pages.
Each page and post of you website should include primary keyword phrases. Your home page should also contain your best secondary keyword phrases as a category.
Because your home page is generally the one that gets the highest-ranking and it's also linked to most from another website which is called backlinks.
You can use your primary phrases on the home page, contact us page, about us page, and other all pages which is important for your website.
That's it.
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Thanks.
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